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Daniel Hebert
Dec 29, 20233 min read
Revenue Run Rate: Founder-Led Sales Explained
In the early stages of a startup, understanding key metrics is crucial for the growth and success of the business. One such vital metric...
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Daniel Hebert
Dec 29, 20235 min read
Gross Margin: Founder-Led Sales Explained
In the world of Software as a Service (SaaS) metrics, Gross Margin is a term that carries significant weight. It is a crucial financial...
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Daniel Hebert
Dec 29, 20235 min read
Net Revenue Retention (NRR): Founder-Led Sales Explained
In the world of Software as a Service (SaaS), metrics are the lifeblood of a successful business. They provide a quantifiable measure of...
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Daniel Hebert
Dec 29, 20235 min read
Expansion Revenue: Founder-Led Sales Explained
In the world of Software as a Service (SaaS), understanding key metrics is essential for the growth and success of a startup. One such...
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Daniel Hebert
Dec 29, 20234 min read
Contraction Revenue: Founder-Led Sales Explained
In the world of Software as a Service (SaaS) metrics, understanding the concept of Contraction Revenue is vital for founders who are...
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Daniel Hebert
Dec 29, 20235 min read
Average Revenue Per User (ARPU): Founder-Led Sales Explained
The Average Revenue Per User (ARPU) is a critical metric in the world of Software as a Service (SaaS) businesses, particularly for...
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Daniel Hebert
Dec 29, 20236 min read
Cost of Goods Sold (COGS): Founder-Led Sales Explained
In the world of Software as a Service (SaaS) startups, understanding key financial metrics is crucial for success. One such metric is the...
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Daniel Hebert
Dec 29, 20235 min read
Earnings Before Interest, Taxes, Depreciation, and Amortization (EBITDA): Founder-Led Sales Explained
In the realm of Software as a Service (SaaS) metrics, Earnings Before Interest, Taxes, Depreciation, and Amortization (EBITDA) stands as...
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Daniel Hebert
Dec 29, 20235 min read
Free Cash Flow: Founder-Led Sales Explained
In the world of Software as a Service (SaaS) metrics, understanding the concept of Free Cash Flow (FCF) is crucial. This term, often used...
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Daniel Hebert
Dec 29, 20235 min read
Operating Expense Ratio (OER): Founder-Led Sales Explained
The Operating Expense Ratio (OER) is a key metric in the Software as a Service (SaaS) industry, particularly for early-stage startups...
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Daniel Hebert
Dec 29, 20235 min read
Payback Period: Founder-Led Sales Explained
The Payback Period is a critical metric in the world of Software as a Service (SaaS) businesses, particularly for early-stage startups...
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Daniel Hebert
Dec 29, 20234 min read
Total Contract Value (TCV): Founder-Led Sales Explained
The Total Contract Value (TCV) is a critical metric in the Software as a Service (SaaS) industry. It is a measure of the total monetary...
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Daniel Hebert
Dec 29, 20234 min read
User Acquisition Cost (UAC): Founder-Led Sales Explained
In the world of Software as a Service (SaaS), understanding your metrics is key to ensuring the success and growth of your startup. One...
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Daniel Hebert
Dec 27, 20237 min read
How to Build a Sales-Assisted Motion as a SaaS Founder
If you're a SaaS founder, you know that building a sales-assisted motion is critical to the success of your business. It's not always...
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Daniel Hebert
Dec 27, 20237 min read
How to Build a Sales-Assisted Motion as a Startup Founder
As a startup founder, you wear many hats. You're responsible for the product, managing finances, and ensuring the growth of your company....
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Daniel Hebert
Dec 27, 20237 min read
How to Build a Sales-Led Motion as a Technical Founder
As a technical founder, your focus has likely been on developing your product or service, not necessarily on sales. However, to grow your...
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Daniel Hebert
Dec 27, 20238 min read
How to Build a Sales-Led Motion as a SaaS Founder
As a founder of a SaaS business, you likely know that sales is the lifeblood of any successful venture. A sales-led motion is one...
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Daniel Hebert
Dec 27, 20236 min read
How to Build a Sales-Led Motion as a Startup Founder
Are you a startup founder looking to build a successful sales strategy? In this article, we’ll explore the concept of a sales-led motion...
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Daniel Hebert
Dec 27, 20237 min read
How to Build an Outbound Playbook as a SaaS Founder
As a SaaS founder, building an outbound playbook can be an effective strategy to generate leads and increase revenue. An outbound...
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Daniel Hebert
Dec 27, 20237 min read
How to Build an Outbound Playbook as a Startup Founder
As a startup founder, you know that getting your product in front of customers is crucial for success. But how do you reach those...
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